In May, talk started heating up again around the possibility of building a minor-league baseball stadium in Leominster. I panned the idea twice: once after a Sentinel and Enterprise article in May and again after an official unveiling of a plan in August:
May 8, 2006
Could a baseball team succeed in Leominster?
Once every summer, the local papers check in on the possibility of building a minor-league baseball stadium at the site of the old landfill at the intersection of rtes. 2 and 190. Today, the Sentinel and Enterprise ran this year's obligatory study of the project. The article looks at the status of the plan, and compares the effort to bring a team to Leominster to efforts to put teams in other New England cities. ...
I have some concerns. With so many teams close by (Worcester, Lowell, Nashua, Manchester, and Boston all within an hour or so) will a team in Leominster be able to draw enough fans to be profitable? The article points to Manchester as a success story.
Despite the similarities, I don't think that Manchester is a very good comparison for one important reason: The Fisher Cats are affiliated with a major league team. Leominster would not be, unless the Fisher Cats, the Lowell Spinners, and the Red Sox all waive their territorial rights, which preclude another affiliated team from playing within 35 miles of their respective parks.
With an affiliated team like the Fisher Cats or the Spinners, fans have the opportunity to watch players that will someday play in the major leagues in addition to the excitement of rooting for the local team. When I was in Toronto last summer for the Red Sox-Blue Jays series, there were a number of fans there with Red Sox shirts and Fisher Cats hats. Similarly, it's not unusual for fans of the major league team to travel to a minor league city to see their teams play. As a team in an independent league like the Can-Am League, a Leominster team would not have the same advantages.
A Leominster team would also likely split some of the potential fan base with the Worcester Tornadoes, a Can-Am League team. In fact, a check of the Tornadoes web site reveals that the Tornadoes are already working on building a following here in Leominster, with two visits to Leominster schools scheduled this month.
The city needs to be 100% sure that a team will be successful before it helps to build a ballpark. Unlike an indoor arena like the Tsongas Arena in Lowell or the Verizon Center in Manchester which can be used to host hockey, basketball, tennis, boxing, curling, and other concerts and civic events year 'round, a ballpark is what it is. Other than the occasional concert while the home team is on the road, or perhaps hosting a baseball event like an MIAA state championship,when a ballpark is empty, there isn't much use for it. The worst thing that could happen would be to build a ballpark and then have it sit empty ten years down the road because an independent team or league has folded.
If the city can ensure that a team will call Leominster home for years to come, I'll be the first one in line to buy tickets. But if they aren't sure that a tenant will be a partner for the long haul, they should not build the stadium.
August 2, 2006
Leominster baseball proposal stumbles forward
The Telegram and Gazette reports that the city is toddling along with it's proposal to build a minor league ball field on the site of the old landfill:
LEOMINSTER-- Armed with conceptual renderings that show a 4,000-seat stadium flanked by a restaurant and a 6,000-square-foot hotel and conference center, city officials are readying a marketing effort to secure public financing for the $16 million project proposed for the capped landfill off Mechanic Street. ...A couple of things...First, I'm assuming that the "6,000-square foot hotel" is a typo, unless the proposal is for the Mudville Bed and Breakfast. There are homes in Leominster with over 6,000 square feet.
Mr. Taylor and Mr. Chapdelaine yesterday said they were hopeful the new renderings will show the state the promise of the site near Route 2 and Interstate 190. ...
The site would also be attractive if the city sought to use the stadium for non-league events, such as Little League tournaments. ...
Mr. Mazzarella said he was confident in the plans for the complex, even if they evolve over time to incorporate other athletic uses. He noted the professional soccer club the New England Revolution is looking for a new home.
Second, I know the state is run by some pretty simple folks, but I wouldn't think this "conceptual rendering" would turn too many heads. It looks like someone cut-and-paste a PrintShop ballfield onto a Google map. I think there are versions of "Sim City" that produce more attractive ballfields than rendered here.
[And] let's get one thing out of the way right now: there will never be a Little League tournament here. A little league field is only 2/3 the size of a regulation field, and Little league organizers aren't going to set up bases on a makeshift diamond just to play in Leominster. There are dozens of very good Little League fields throughout Central Mass. and statewide, and those fields will continue to host Little League events. A MIAA tournament? maybe. Babe Ruth or American Legion? A possibility. Little League? Never.
(And yes, I know that's a little thing, but if our city leaders are ignorant of what groups may be interested in using a stadium they want to build, I wonder what other elements of the project they are missing.)
And Mayor Mazzarella is on the moon if he thinks the New England Revolution would (A) build a MLS-level stadium in Leominster or (B) would share such a stadium with an Atlantic League baseball team.
An MLS stadium would seat around 25,000. Does he think we have the infrastructure at that site to support a stadium of that size? Does he think 20,000 people would travel to Leominster twice a week to see the Revolution play?
Further, the MLS team in Washington DC is in a bitter dispute with the Washington Nationals over the wear and tear on their multi-use stadium. Does he think the Revs would be A-OK with sharing a field with a minor-league baseball team and all of his mythical little leaguers?
(As an aside, I almost laughed out loud at the Mayor's suggestion, both because it's laughable on it's face, and because two months ago I facetiously suggested he steal the idea of building a soccer stadium from Jason at Save Fitchburg.)
Tags: Massachusetts Leominster Baseball Worcester Lowell Manchester Top 10 2006